AI/ML
MAKING SURE THE OPTIMAL SOLUTION IS SELECTED
cost savings
where is your marketing over and under performing
OUR APPROACH
Data driven STRATEGIC
PLANNING
optimal path to get there
What We Do
we are data driven strategists, and every member of our team has over 20 years experience with AI, ML across almost all industries. we're the ones who get called by clients and PE firms when they need to objectively improve and measure results. we're also white labeled by agencies and consultancies who want to do better for their clients - but shhh - that's our secret
oh - and we don't need heavy IT help or expensive infrastructure.
Who we are
the marketing tools, channels and techniques of today have become more agile, more complex and offer a much wider range of choices for advertisers--than ever before. and the increased use of incorrect AI implementation - is increasingly an expensive rabbit hole.
we use all of the cutting edge tools and technology of today but with a key distinction from other data companies: we actually treat customers differently. we know they have distinct preferences, value, media consumption habits, and offer affinities. we leverage them all instead of settling for a single customer view of the average. because the average customer is not who you want.